Plastic microfibers are in our oceans

Mom and calf humpback whales in a blue ocean

Synthetic textiles like polyester, nylon, acrylic and fleece have become the main contributor of microplastics in our oceans. Every time a household runs a laundry load, up to 18 million plastic microfibers are released by the textiles into the wastewater.

For over five years, we've been raising awareness about the microfiber problem, providing solutions and making annual donations to nonprofits like the Rozalia Project to support ocean research and cleanups.

This year, we're excited to collaborate with The Nature Conservancy (TNC) to raise funds to protect our planet. The Nature Conservancy was founded in the U.S. in 1951 through grassroots action and has grown to become one of the most effective and wide-reaching environmental organizations in the world.

A diver surrounded by plastic marine debris

TNC is deeply committed to delivering on its 2030 goals of protecting oceans, river systems, lakes and wetlands around the world, including 30x30 – a global initiative for governments to designate 30% of Earth’s oceans and lands as protected areas by 2030. This is the biggest conservation commitment the world has ever seen with more than 190 countries participating in this expansive goal.

Through conservation finance, science, policy work and partnerships, TNC is delivering at-scale protections while also supporting rights of local communities and Indigenous peoples, and the contributions their voices and actions make toward conserving diversity on Earth.

This April, you'll have the option to add $1 to support The Nature Conservancy when you shop laundry products on We'll match every $1 you donate to double the impact! Donations will be remitted to TNC via Simple Generosity no later than 45 days.

We hope you'll join us in making a positive impact! Happy Earth Month and thanks for being a part of our community. 💚


Humpback whales ©Pier Nirandara/TNC Photo Contest 2023
Diver © Sebnem Coskun/TNC Photo Contest 2021

Back to blog